We make your home
fresh and clean
in an easy and safe way
with innovative products

Our Company

About us

We are an innovative, expanding manufacturer of liquid laundry, cleaning and detergent products. We produce universal cleaners and specialised products (descalants, WC-cleaners, ambient fragrances and chlorine-based products) for the various applications and sales sectors of our customers. Whether retails brands or manufacturers’ brands, products for consumers or for industrial clients, our extensive range has the right cleaning product for every purpose.

The big picture

Messing und Keppler has been part of Buck corporate group since the beginning of 2013 buck-group.com.

Cooperation from A to Z

Throughout the entire process, our priority is implementing cooperation through partnership. Our range of services encompasses all stages of contract manufacturing, from procuring materials and preparing the basic mixtures, all the way through to shipping the finished, fully-packaged goods. In addition, selective contract manufacturing options are available for individual areas, such as mixing, filling and packing.

our mission statement

our values

  • Our development approach incorporates environmental and societal considerations.
  • Sustainability is important to us.
  • We treat one another with respect and take a constructive approach.
  • We encourage the continued professional development of all employees.
  • We act in a socially responsible manner and ensure good working conditions across all divisions.
  • Our success is attributable to all of our employees.
  • Our responsible economic approach secures our future.

our guiding principles

  • We are a reliable partner for our customers across the globe.
  • We develop innovative product ideas for, and with, our customers.
  • We manufacture high-quality products based on our longstanding experience.
  • Our focus is on premium products for niche markets.
  • We act quickly and flexibly in a chain organisation.
  • Our strength lies in the variety of solutions and services available within our corporate group.

our group

We develop and produce washing, cleaning and detergent products, as well as air fresheners. Our subsidiaries employ more than 300 employees at sites in Herrenberg, Vlotho und Lemgo (Germany), Affoltern am Albis (Switzerland), Istanbul (Turkey) and in Singapore.

Buck Group Messing & Keppler ORO Marketing BUCK Avrasya BUCK Industries BUCK Group AG

range of products (excerpt)



For the safe and thorough removal of limescale from household appliances such as filter coffee and espresso machines, fully-automated coffee machines, pad coffee machines, kettles, hot water appliances and egg boilers. Removes even heavy limescale deposits first time. Regular use ensures optimal performance of appliances, prevents unnecessary energy wastage and helps ensure that appliances perform perfectly, helping to extend their useful life.

Available Options

The product is available in various formulations and weights in containers ranging from 250ml to 1 litre in size. The product can be based on organic or non-organic acids or a combination of both. Appliance-specific solutions are possible. To protect the working parts in the appliances, special additives can also be added.



Our WC-cleaners effortlessly remove limescale, dirt and urine stains for hygienically clean bathrooms. Special formulations help counteract unpleasant odours and leave bathrooms smelling fresh and clean.

available variants

Available in various formulations, based on organic or non-organic acids or a combination of the two, as an alkali concentrate for surfaces sensitive to acids, as a liquid or gel with or without disinfectant properties to fight bacteria, mould and germs. Available in 500ml to 1 litre bottles.

ambient fragrances

Our air fresheners will fill your home with inspiring and refreshing scents. A number of the formulations can also neutralise unpleasant odours and provide lasting freshness for up to 8 weeks. Decorative ambient fragrance dispensers are available in a range of tasteful designs, which provide a pleasant, fragrant atmosphere. Also available with essential oil extracts and special formulas to counteract unpleasant odours. Depending on the version, scent is dispersed over a period of 4-8 weeks.


Ambient fragrances

Decorative ambient fragrance dispensers are available in a range of tasteful designs, which provide a pleasant, fragrant atmosphere. Also available with essential oil extracts and special formulas to counteract unpleasant odours. Depending on the version, scent is dispersed over a period of 4-8 weeks.

available variants

The product is available in a selection of formulations, colours, scents and containers, in bottles made of glass or plastic. The scent is dispersed through cored or fleece wicks, rattan or reed sticks with controllable intensity.

mould remover

mould remover

Our chlorine-based products, such as WC-cleaners and mould removers, effortlessly and thoroughly remove mould, bacteria, mould stains and discolouration from grout, tiles, walls, shower units, WC- and washbasins. The active chlorine formula disinfects and prevents odours – for simple, hygienic cleaning. For tiles, walls, shower curtains, WC- and washbasins in WC, bathroom, cellars, etc.

available options

The product is available in various active, chlorine-based formulations, in bottles with either wash bottle closure or trigger spray bottles.

Machine care

Machine care

Reliably removes fat and limescale deposits, as well as unpleasant odours from dishwashers and washing machines. Hygienically cleans and cares for dishwasher interiors and washing machine drums, tubing, heating elements, hoses etc. Reduces the likelihood of faults and expensive repairs and supports the longevity of appliances.

available options

The product is available in various formulations for dishwashers and washing machines, based on organic acids or a combination thereof, with or without the addition of special additives to protect the inner workings, with or without care components to clean and care for door seals.

limescale protector

limescale protector

Perfect limescale protection for washing machines. Regular use helps ensure stable, optimum heating performance of the heating elements, saves valuable energy, time and detergent and ensures the proper functioning of the appliance, which extends longevity. Suitable for all washing temperatures and water alkalinity.

available options

Available in various gel-formulations, as a pure limescale protector as well as a combination product with antibacterial agents to remove grime, germs and bacteria.

washing machine conditioning cleaner

washing machine conditioning cleaner

Washing machine conditioning cleaner reliably removes odours, limescale and coatings from the drum, pipes, heating elements and other essential parts and ensures that your machine is hygienically clean and cared for. Insufficient washing machine care can result in unwanted deposits, odours and may impede the performance of the appliance.



For the effective removal of fat, oil, baked-on stains etc. from the sink, cooker hood, stovetop, grill and other kitchen surfaces; also suitable for removing grease and grime from cars and bikes.

Available options

The product is available in various formulations, both in dosage-cap bottles and spray bottles.

Floor cleaners

Floor cleaners

For the regular cleaning and care of floor coverings with caring ingredients using non-coating, water-soluble substances. For laminated and parquet flooring, stone, tiles, linoleum and specially designed coverings.

Available options

Available in various formulations, colours and scents, to suit different types of floor covering and the desired cleaning and care purposes.

Our performance spectrum

Our range of services encompasses the entire contract manufacturing process

  • Procurement of materials
  • Manufacture of basic mixtures
  • Filling basic mixtures
  • Packaging and packing
  • Shipping finished goods ready for sale

We are happy to handle the entire process, including the procurement of raw materials and packaging. Based on specific individual requirements, we can also facilitate selective contract manufacturing in individual fields, such as mixing, filling/labelling and packing.

Our team is specialised in the collaborative development and implementation of product ideas in accordance with customer requirements. Customer specifications are our benchmark and the driving force behind our work, always with the ultimate goal of product optimisation and innovation.

our services


Depending on requirements, we have a choice of stainless steel or plastic mixing tanks. These comprise both mixing containers and aggregates used exclusively for surfactant-free systems and batching tanks for the manufacture of viscous products. Based on requirements and the order volume, we can accommodate batch sizes of 100-10,000 litres.


As a liquid products specialist, we are the perfect partner for everything from manual filling starting from lot sizes of 500 units, through to the fully automated filling of more than 3,500 units per hour. Our machines, developed using state of the art technology, accommodate filling volumes ranging from 25 ml – 5,000 ml, meaning we are perfectly placed to meet almost all requirements.

labelling / Sleeves

Where labelling is concerned, we have the resources to apply labels to one, two or three sides of the selected container. Alternatively, we also offer round labels and lid labels.

In addition to traditional labelling processes, we have also been using sleeve technology for several years, with a special steam tunnel to ensure high-quality film shrinking.

packaging / packing / commissioning

Depending on the lot size, packaging is carried out either manually or using automated packaging machinery. On request, we can also pack sets of articles and seal several product containers or combinations of containers and accessories together using shrink-wrap to create a single sales unit.

Logistics / shipping

On request, we can also handle Europe-wide logistics for product shipping and can even take care of all requisite customs documentation. Depending on the volume, products can be shipped either via parcel service or a shipping agent. On request, we also offer direct shipping from our warehouse to your customers, carried out without any mention of our company name.

our development

Together, we can help you develop the ideal product for you and your customers. Our performance and capacity are built on state-of-the-art machinery and the expertise of more than 100 skilled members of staff provide the foundation of our success. When developing products, we always examine aspects such as effectiveness, toxicology, ecology and economic efficiency. This applies both with respect to formulations and packaging evaluation. In addition to product development, we can also assist with all aspects of product safety and labelling, as well as compliance with official reporting duties.

Company History

Unsere Geschichte

Quality and Sustainability

Quality assurance

Our integrated management system guarantees a consistently high product quality and safety. The regular evaluation and management of the environmental impact of our work facilitates the most environmentally-friendly and resource-efficient production. As a result, we meet the quality standards of DIN EN ISO 9001, the environmental aspects of DIN EN 14001 and EMAS as well as the product safety and hygiene standards of IFS HPC. Information on our environmental performance is included in our Environmental Policy. To obtain a copy of our Environmental Policy - digital or print - please give us a call or e-mail info [at] messing-keppler.de.

Our employees and the cooperation with our clients and suppliers on a partnership basis are crucial to the success of our Company and embedded in our Corporate Policy.


To contribute to the continual improvement of the sustainability of manufacturing processes and use of washing and cleaning products, we are part of the voluntary commitment to the A.I.S.E. Charter "Sustainable Washing and Cleaning”.

Product safety

On request, we can assist in product safety and labelling issues or with the submission of product reports to authorities. Services in this area comprise, inter alia:

  • Reviewing the classification and labelling of products pursuant to chemicals and biocides legislation
  • Reviewing which notices need to be stated on the container label based on the applicable legal provisions (e.g. Hazardous Substances Ordinance, Biocides Regulation, Detergents Regulation, Detergents and Cleaning Products Act, Pre-Packaging Regulation)
  • Preparing safety data sheets in accordance with the REACH-Regulation
  • Registering products with the Federal Institute for Risk Assessment of the Federal Institute for Occupational Safety

certificate Downloads

  • DIN EN ISO 9001 EN
  • DIN EN 14001 EN


Production Liquid

Messing & Keppler Abfüllbetrieb GmbH
Im Hengstfeld 47
D-32657 Lemgo
Phone: +49 5261 28862-0
Fax: +49 5261 28862-10
info [at] messing-keppler.de

Buck Group AG

Buck Group AG

Legal notice / Desclaimer

Messing & Keppler Abfüllbetrieb GmbH

Im Hengstfeld 47 D-32657 Lemgo Phone: +49 5261 28862 - 0

Managing Director: Thomas Schmitz

Commercial Registery: Local Court Lemgo HRB 3194 VAT-ID: DE 222334847

Responsible for the content: Thomas Schmitz info [at] messing-keppler.de

Concept: finkdifferent.de
Photos: Messing & Keppler, shutterstock
Implementation: cialog.com


While the information provided by Messing & Keppler Abfüllbetrieb GmbH is created and compiled with the greatest of care, errors cannot be entirely excluded. We shall not be liable for damage caused by the use of erroneous or incomplete information, unless malicious intent or gross negligence can be proven.

We review the contents of all linked websites. To our knowledge, these websites do not contain any illegal, morally questionable or defamatory content. However, as we are unable to constantly review new content, we hereby expressly distance ourselves from any and all content that was subsequently amended or added to the linked sites.


All content on this website is subject to copyright. The use hereof for commercial or other purposes is subject to the approval of Messing & Keppler Abfüllbetrieb GmbH.

Privacy Statement

1. Scope

1.1 The following privacy statement applies to the processing of personal data by Messing & Keppler Abfüllbetrieb GmbH, Im Hengstfeld 47, 32657 Lemgo, E-Mail: info [at] messing-keppler.de as the controller as defined in Article 4 of the EU General Data Protection Regulation (hereinafter, the “GDPR”). You can contact our da-ta protection officer by e-mail to datenschutz [at] fundj.de. 1.2 1.3 Protecting your personal data is important to us, in particular, protecting your personal rights when we process and use your personal data. Below, we inform you about the collection of personal data when you visit our website. The term personal data includes all data relating to you personally, for example, your name, postal address, e-mail address, and user behavior. 1.4

2. Automated Data Collection and Processing

2.1 As with every other web service, our server collects information automatically and stores it temporarily in server log files unless you deactivate such collection. If you view content on our website, we collect the following data which for technical rea-sons we need if we are to display the contents of the website to you and to ensure the stability and security thereof (legal basis: Article 6 (1) f) of the GDPR):

  • the IP address of the computer from which the inquiry is sent;
  • the file inquired about by the client;
  • the http response code;
  • the Internet page from which you are visiting (referrer URL);
  • the date and time the server inquiry is sent;
  • the type and version of the browser used; and
  • the operating system on the computer sending the inquiry.

No server log files are evaluated in association with an individual person. The provider is not able to allocate the data to any specific person or persons at any time. The data is not merged with data from any other sources.

2.2 This website uses Google Analytics, a web analytics service provided by Google Inc. (hereinafter, “Google”). Google Analytics uses small text files, referred to as cookies, which are saved on your computer to facilitate analysis of your website use. The information generated by cookies regarding your use of this website typi-cally is transmitted to and saved on a Google server located in the United States. If and when IP anonymization is activated on this website, Google will truncate your IP address for transmission among member states of the European Union or to other member states of the Agreement on the European Economic Area. Only in exceptional cases will your full IP address be transmitted to a Google server in the United States and then truncated. At the request of the operator of this website, Google will use the information to evaluate your use of this website, to compile re-ports on website activity, and to provide the operator of this website with other ser-vices relating to website activity and Internet use.

According to Google, the IP address transmitted from your browser as part of Google Analytics will not be merged with any other data held by Google.

You may refuse the saving of cookies by selecting the appropriate settings in your browser software; however, please note that if you do so you may not be able to use the full functionality of this website. In addition, you can object to Google’s col-lection of data generated by cookies which data relates to your use of this website (including your IP address) as well as to Google’s processing of the data. To do so, download and install the browser plug-in available at http://tools.google.com/dlpage/gaoptout?hl=de.

This website uses Google Analytics with the addendum _anonymizeIp(). This means that IP addresses are truncated before being processed and cannot be associated with individual persons. In the event a personal association to you of any data col-lected in connection with you is possible, such association is excluded without de-lay and the personal data is erased immediately.

We use Google Analytics regularly to analyze and enhance the use of our website. The resulting statistics allow us to improve our offerings and make them more interest-ing for you, the user. In exceptional cases in which personal data is transmitted to the United States, Google is bound by the EU-US Privacy Shield (https://www.privacyshield.gov/EU-US-Framework). The legal basis of our use of Google Analytics is Article 6 (1) p. 1 f) of the GDPR.

Information regarding the third-party provider is as follows: Google Dublin, Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland, fax: +353 (1) 436 1001; terms of use: http://www.google.com/analytics/terms/de.html; overview of data protection: http://www.google.com/intl/de/analytics/learn/privacy.html; pri-vacy statement: http://www.google.de/intl/de/policies/privacy.

Google Ireland Limited, Google Building Gordon House, 4 Barrow St, Dublin, Ireland has been legally responsible for users of Google services in the European Economic Area (EEA) and in Switzerland since 22.01.2019.

3. Collection and Processing of Data Provided on a Voluntary Basis

3.1 Generally, your provision of your personal data to us through our website (your last name, first name, e-mail address and/or postal address) is voluntary. This data is used to manage your contract, process your inquiries and/or your orders, perform our own market research or opinion polls, and make decisions regarding the advertising materials we send out by mail and/or e-mail. The personal data you pro-vide will not be used in any other way; in particular, it will not be transmitted to third parties for advertising purposes, market research or opinion polls. We will erase the data collected from you when saving such data no longer is required or, de-pending on statutory retention obligations, we will restrict the processing of such data. The legal basis for this is Article 6 (1) b) of the GDPR or Article 6 (1) f) of the GDPR.

3.2 On our career page you can apply for speculative or concrete job offers. Your data (name, e-mail address, contact details, application documents) will only be processed in the context of the respective job offer (Art. 6 (1) b) of the GDPR) or with-in the scope of your consent to the use for further job offers (Art. 6 (1) a) of the GDPR). If you have given us your consent to process your application data, you can revoke this at any time.

Note on sensitive data: We expressly draw your attention to the fact that applications, in particular CVs, certificates and other data submitted by you to us, may contain particularly sensitive information about mental and physical health, racial or ethnic origin, political opinions, religious or philosophical convictions, membership of a trade union or political party or about sex life.

If you provide us with such information in your online application, you expressly consent that we may process this data for the purpose of processing your application. This data will be processed in accordance with this privacy statement and the applicable legislation.

The data transmitted will be deleted in the event of rejection or negative notification of your application no earlier than 3 months after the end of the application procedure. This does not apply if legal provisions oppose the deletion or if further storage for the purpose of providing evidence is required or if you have agreed to longer storage.

4. Transmission to Third Parties

To the extent you provide us with personal data, we will not transmit any such personal data to any third party, except

  • to the extent you consented to such transmission: When data is collected you will be informed of the recipient or categories of recipients;
  • as part of the processing of your inquiries and/or your orders and your use of our services: to subcontractors commissioned by us to whom we transmit only such data as is required to fulfill the respective assignment and such contractors shall use such data for specific purposes only;
  • as part of processing activities pursuant to Article 28 of the GDPR: to external service providers whom we have selected diligently and have commissioned and who are bound by our instructions and by the provisions of the GDPR and are controlled on a regular basis; and
  • in compliance with legal obligations: to parties authorized to obtain such personal data.

5. Cookies

5.1 The website uses cookies, small text files that are saved locally in your browser’s cache. The following types of cookies, the scope and functionality of which are explained below, are used:

  • transient cookies (see 5.2 below) and
  • persistent cookies (see 5.3 below).

5.2 Transient cookies are erased automatically when you close your browser. Transient cookies include, but are not limited to, session cookies which save session IDs that can be used to associate diverse requests from your browser with one joint session. In this way, your computer is recognized when you return to the website. Session cookies are deleted when you log out or close your browser.

5.3 Persistent cookies are erased automatically after a predefined period of time, which period of time may vary depending on the cookie. You can delete persistent cookies in the security settings of your browser at any time.

5.4 You can configure your browser settings to meet your needs such that, for example, acceptance of third-party cookies or of all cookies is refused. Please note that in this case you may not be able to use all the functions of the website.

6. Time of Storage

Your data will only be used as long as it is necessary for the existing customer relationship, unless you have given us your consent or we have a legitimate interest in further processing. In this case we process your data until you revoke your consent or until you object to our legitimate interests. Notwithstanding this, we are obliged by commercial and tax law to store your address, payment and order data for a period of ten years.

7. Your Rights

7.1 You have the following rights vis-à-vis us regarding your personal data. You have the right to

  • access,
  • rectify or erase,
  • restrict processing,
  • object to processing, and
  • portability.

Please forward all inquiries in writing to Messing & Keppler Abfüllbetrieb GmbH, Im Hengstfeld 47, 32657 Lemgo, E-Mail: info [at] messing-keppler.de.

7.2 In addition, you have the right to lodge a complaint with a data protection supervisory authority if you are not satisfied with our processing of your personal data.